What is BKC's DT SOS goal?

The goal for BKC’s Drive-Thru Speed of Service (DT SOS) is set at 2:45. This target reflects an industry standard aimed at ensuring efficiency and customer satisfaction in fast food service, particularly in the drive-thru lane where quick service is critical to performance. Achieving this goal is vital for maintaining a competitive edge and meeting customer expectations for timely service.

Setting the drive-thru service goal at 2:45 encourages teams to optimize their processes, minimize wait times, and enhance the overall customer experience. By focusing on this specific timeframe, team leaders can implement strategies for improving order accuracy and speed, leading to greater customer loyalty and repeat business.

This benchmark serves as an important performance indicator for drive-thru operations and can influence staffing decisions, training programs, and workflow management in the restaurant.